Mindblown: a blog about philosophy.
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Greenhat are Finalists in the 2025 Australian Web Awards!
Big news—Greenhat’s work has landed us a finalist spot in the 2025 Australian Web Awards!
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Brand Foundations: 6 Steps to Building a Memorable Brand
From purpose and personality to visuals and voice, learn how to build a brand that truly resonates with your audience and ensure your brand is recognisable and meaningful.
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Understanding Product Competitive Analysis: A Guide for Online Businesses
A well-executed product competitive analysis provides you with a strategic roadmap to refine your offerings, strengthen your positioning, and outmanoeuvre competitors. Learn what product competitive analysis is, why it’s indispensable, and how to conduct a thorough evaluation.
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Don’t Underestimate the Importance of Your Call to Actions (CTAs)
Weak or missing CTAs can lower engagement, decrease profits, and reduce click-through rates. Learn the simple steps to create compelling CTAs that drive action and improve your digital strategy.
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8 Effective Strategies to Optimise Your eCommerce Product Listings
The difference between thriving and merely surviving in eCommerce often comes down to one factor: visibility. Here’s how leading brands are optimising their product listings to capture market share.
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Maximise Performance and Profits: How eCommerce Website Audits Improve Sales
Unsure why your eCommerce sales are dropping? Hidden website issues—slow load times, poor SEO, or checkout problems—could be the cause. Discover how an eCommerce audit can optimise your store and boost sales and conversions.
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How To Use AI Recommendation Systems to Increase Sales
Unlock the power of AI recommendations for your eCommerce store to boost conversions, improve customer retention, and optimise inventory management, all while growing your business.
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Mitigating Risks: How to Safeguard Your Business Operations Against Natural Disasters
Whether it’s bushfires, cyclones, floods, or extreme storms—these events often lead to significant disruption to business operations, but with the right planning, you can ensure that your business remains resilient, both leading up to and after a disaster strikes.
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The Essential UX Checklist for eCommerce Websites
With user expectations rising and competition intensifying, your website needs to be optimised for easy navigation, fast loading times, and a smooth checkout process.
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Top eCommerce Automation Tools for 2025: Streamlining Your Business Operations
Discover the top eCommerce automation tools for 2025, designed to streamline your business operations. From inventory management to marketing and customer service, explore the best automation platforms to optimise your online store’s efficiency.
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